HELPING FASHION DESIGNERS & CREATIVES BUILD EPIC BRANDS!

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ready to be epic?

Ready to grow your fashion/creative brand?

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OUR SERVICES

PRODUCT DEVELOPMENT &

MANAGEMENT

BRAND STRATEGY

&

MARKETING

RETAILER

&

TRADE SHOW RELATIONS

EVENT

&

PROJECT MANAGEMENT

Idea generation, concept

testing, marketing strategy

development, testing

functionality and quality

of products and collections.

Read more....

Establishment of strategic

alliances with 

retailers/buyers and

representation and

research on trade shows.

Read more....

Management of pop ups, 

product/brand launches, 

trunk shows, media launches. 

Read more....

Brand analysis, identity

strengthening, social media

management, target market

research, brand story and

messaging. Read more....

 
 

ABOUT 

Letting creatives create while we develop
legacies through strategic connections!

Ain Earle, Founder/Lead Consultant

Vision - to be the leading and most reliable provider of branding and management services to fashion designers and creatives in the Caribbean and diaspora.

Mission - Our goals will be achieved through strategic services and resources, partnerships, quality events and a creative and sustainable community.

An  avid  supporter  and  advocate  of  Trinidad  and  Caribbean  fashion coupled  with  her  educational  background  in  Tourism  and  Hospitality Management, Ain thrives on attaining quality service, awareness and acceptance of local talents and products.   Because of this passion and being introduced to the local fashion scene some years ago she always thought that more could be done to raise awareness of and respect for the designers around her.

 

Hence she and two other colleagues started Racked  –  The  Fashion  Market,  an  inclusive  shopping  experience, exposing fashion  and accessories  designers and their  unique, quality products,  all  100%  designed  and  made  right  here  in  Trinidad  & Tobago, or by a  Trinbagonian living abroad. This event  has solidified her   interest   in   assisting   with   producing   new   experiences   for networking  with  clients  and  buyers  and  guaranteeing  that  there  is continued  brand  profitability  through  her  committed  service,  hence The  Fashion  Arch (FA) was  born. 

 

She has served on the  board  of  the Fashion Association of Trinidad and Tobago as well as the Caribbean Fashion Arts Feature Festival and is currently the Artisan Market and Green Expo coordinator with New Fire Festival.

FA curates, creates  and  promotes  a  brand  story  for clients that  produces  a connection between each piece/product/service and its customer.

The Fashion Arch prides itself in bridging a gap for designers by enhancing their    marketing and  branding    foothold    while    assisting with opportunities for new  business  and  partnerships.  Working  with  local and regional fashion brands as well as collaborating in events held in Barbados,  Suriname,  Jamaica and Washington,  DC  has solidified her career and ability to offer strategic consulting and brand  development  for  fashion, lifestyle and creative brands.

The Fashion Arch brand wants to create legacies in the fashion and creative industries by creating excellence and sustainable brands through quality production, business operations, increased exposure and media stay.

Since the COVID-19 pandemic hit, The Fashion Arch had to develop new ways to not only serve it's client but maintain relevance. A complimentary aspect to the brand's mission was created through the integration and collaboration with local and regional designers and artisans. The Arch has strengthened not just in the form of development but also through collaboration further awareness and recognition via affiliation with the FA brand.

 

The Fashion Arch Lifestyle was created to provide chic yet comfortable lounge, office and resort wear to its clients through local manufacturing and due to the difficult times wellness items have been curated to create various packages and bundles to assist with alleviating stress, anxiety and tension  -

see some of these products here.

CONTACT 

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© The Fashion Arch                                                        ain@thefashionarch.com - 868.771.1583 - Trinidad and Tobago                             Leave us a review, like, follow, share!